ABOUT US
Engineering discipline in personal care
Since 2009, Helikon has developed formulations, manufactured them and supplied global markets as a solution partner in the personal care industry.
R&D sits at the centre of what we do. We develop our formulas in our own laboratory and retain their intellectual property. For our partners this means more than a production line: it means stable, repeatable formulas built for a specific market.
Our production runs to international GMP standards. Every stage — from raw material intake to final product analysis — is documented, and every batch is traceable. Quality is not a marketing headline for us; it is how production works.
Today we serve both private label partners and end consumers through our own brands, Miéla and Playbox. We export to markets across the world with Europe at the forefront, and we operate in eight languages.
Helikon in numbers
15+
Years of experience
GMP
Certified production
8
Languages served
2
House brands
Our vision
To be a manufacturing and brand centre that represents Türkiye's R&D strength in personal care and is chosen with confidence in international markets.
Our mission
To read the needs of our partners and consumers accurately; to produce safe, repeatable and scientifically grounded formulas to international quality standards; and to sustain this within a transparent, predictable business relationship.
How we work
Science first
Every formula is validated with laboratory data. A claimed effect has to be measurable.
Traceability
Every batch is documented from raw material to shipment and can be traced back.
Batch consistency
The first production run and the thousandth must not differ. Our processes are built around that.
Long-term partnership
We build brand relationships that grow together rather than one-off orders.